OVH “Style Tiles”

When OVHcloud was ready to refine its visual identity for the US website, I explored a range of creative possibilities through "style tiles." These are concise design frameworks that experiment with typography, colors, textures, and UI elements to define the tone and aesthetic direction of a brand. For this project, I aimed to capture the innovative, reliable, and global essence of OVHcloud while pushing the boundaries of its visual language. Below, you’ll find the style tiles I crafted during this process, showcasing the diverse approaches I considered to inspire a refreshed look and feel for the brand.